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Systemax (NYSE: SYX), and AMD (NYSE: AMD) team up again this year at CES
2008 to co-sponsor the 11th Annual "Build Your Own PC Race For Charity."
Hosted by Tiger Direct, this year's event will be held at the fabulous
Wynn Resort in Las Vegas on January 7, 2008, and will be highlighted by
a race between 30 of the top technology journalists from major media outlets
like CNBC, PC World, Network World and PC Magazine. The objective is a
race to determine who can assemble one of Systemax's state-of-the-art
computers with an AMD Phenom™ 64 processor in the fastest time.
The "Build Your Own PC Race" is a fun charity event for the PC editorial
community supporting elementary and secondary schools and promoting Systemax
PCs based on AMD Phenom™ CPUs. Public Relations opportunities for sponsors'
products are created by matching them up with members of the related trade
press giving the opportunity for exposure and story pitches.
Over the course of its 11-year history, the event has raised more than
$1.5 million in cash and computer equipment for needy schools and organizations.
Systemax and AMD donate the computers used during the event to schools
and non-profit organizations designated by the participants. Systemax
also made $13,500 in cash donations to the charitable organizations chosen
by the top three winners.
Last year's winner, Charlie Demerjian of The Inquirer, assembled his PC
in approximately 6 ½ minutes, winning the event for the third straight
year. He designated Saint Paul (Minn.)-based Wingspan Life Resources as
the recipient of his computer and the $10,000 first prize cash donation.
To find out more about the sponsors and host company, please visit the
following race sponsors at www.systemax.com,
www.amd.com and www.tigerdirect.com.
About AMD
Founded in 1969 and based in Sunnyvale, California, AMD (NYSE: AMD) is a global supplier of
integrated circuits for the personal and networked computer and communications markets with
manufacturing facilities in the United States, Europe, Japan, and Asia. AMD, a Standard & Poor's
500 company, produces microprocessors, Flash memory devices, and silicon-based solutions for
communications and networking applications.
About Systemax
Systemax (www.systemax.com) has developed an integrated system
of branded e-commerce web sites, direct mail catalogs, and relationship marketing to sell private
label and name-brand PCs, related computer products and industrial products to businesses in North
America and Europe. With annual sales of more than $1.5 billion, Systemax is a Fortune 1000 company.
About TigerDirect
TigerDirect serves the needs of both personal & business computer users, selling via both
catalog and Internet channels. TigerDirect is a subsidiary of Systemax Inc (NYSE: SYX).
*AMD, AMD Phenom™, and combinations thereof, are trademarks of Advanced
Micro Devices, Inc. Other product and company names used are for identification
purposes only and may be trademarks of their respective companies. |
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